Holly Yager, Registered clinical Counsellor

Holly Yager, M.Ed.is a BC Registered Clinical Counsellor (RCC 2981) and a Canadian Certified Counsellor (CCC 3009) in Vancouver with a specialized focus on reproductive health and fertility. Holly has been a therapist for over 15 years and is the owner/director of Well Woman Counselling, which she launched in 2007. In addition to private practice, Holly works as a clinical counsellor at BC Women's Hospital + Health Centre in the area of specialized women's health (pelvic pain & endometriosis, pregnancy loss, reproductive & sexual health, birthing). In the past, Holly gained experience as the in-house counsellor at the BC Women's Centre for Reproductive Health's fertility/IVF clinic, and as an intern at the BC Reproductive Mental Health Program. She has a Master's degree in Counselling Psychology from UBC, and is a member of the BC Association of Clinical Counsellors, the Canadian Counselling & Psychotherapy Association, the Canadian Fertility & Andrology Society, and the American Society for Reproductive Medicine. In addition to providing individual and couples therapy, Holly facilitates group therapy/workshops, and presents lectures on fertility, perinatal loss, and pelvic pain. She has also co-authored various published journal articles and book chapters on infertility and on pelvic pain.

Specialized focus on reproductive health & fertility counselling:

  • Infertility, trying to conceive, fertility treatments (IVF, IUI)
  • Third-party reproduction counselling for egg/sperm/embryo donation and gestational surrogacy
  • Third-party reproduction reports following CFAS/ASRM/Health Canada's AHR Act guidelines
  • Family building options (donor conception, surrogacy, adoption, single/LGBTQ+ options)
  • Coming to terms with childlessness or deciding on child-free living
  • Pelvic pain (sexual pain, vulvodynia/PVD, endometriosis, chronic pain/Central Sensitization)
  • Pregnancy/perinatal loss (miscarriage; late-term, stillbirth, neonatal loss; terminations)
  • Pregnancy decision-making and post-abortion support (pro-choice)
  • Support during pregnancy, postpartum, and the transition to parenthood
  • Perinatal/postpartum depression and anxiety
  • PMS and premenstrual dysphoric disorder (PMDD)
  • Menopause/perimenopause and premature ovarian failure (POF) support

Other areas of interest:

  • Anxiety and depression || Grief & loss || Life & career transitions || Stress reduction
  • Personal growth (self-esteem, assertiveness, boundaries)
  • Relationship concerns (couples, family, friends, co-workers)

Counselling approach:

Holly works from a person-centered, feminist perspective where clients are the experts on their own lives and where an open collaboration between client and counsellor is key. Holly is known for her professional, yet open and relaxed approach that allows clients to feel at ease.

Holly uses a variety of effective, evidence-based psychotherapies and techniques:

  • Cognitive Behavioural Therapy (CBT) || Mindfulness-Integrated CBT (MiCBT)
  • Emotion-Focused Therapy (EFT)
  • Eye Movement Desensitization and Reprocessing (EMDR)
  • Motivational Interviewing (MI) || Solution-Focused Therapy (SFT)


  • M.Ed (Couns.Psych.), University of British Columbia || BA.Adv (Psych.), University of Manitoba

Contact Holly Yager:

  • The best way to reach Holly is by email. Holly is not available for online booking.
  • Hours: Tue 630pm-830pm || Wed 2pm-830pm || Thu 630pm-830pm || Fri 830am-230pm.